Japanese sportswear manufacturer ASICS announced today the launch of the ASICS X SOLANA UI Collection. The new line of kicks features custom-made, limited-run GT-2000 11 running shoes that also give owners a chance to win a limited edition ASICS x STEPN GT-2000 NFT.
ASICS designed the GT-2000 running shoes for the Web3 community but it is also something anyone in the world could use in balance with physical activity.
The GT-2000 11 shoes are available for pre-order for a limited five-day period from November 4 – 8. The shoes will sell for $200 using USDC via Solana Pay and are available in two custom designs.
When customers purchase their shoes, they will receive an ASICS Badge NFT. This digital collectible will unlock access to future ASICS rewards and experiences.
Pace says that while digital fashion tends towards high-end products, ASICS chose to stay true to its founder’s vision and stick to what they are known for: running shoes.
ASICS chose to work with Solana to create a fast, scalable product with low transaction costs for the general public.
Launched in 2021 by app developer FindSatoshi Lab,
STEPN is a smartphone app built on Ethereum rival Solana that lets users earn money by walking, jogging, or running. Users with NFT sneakers are rewarded for walking, jogging, or running with in-game tokens that can be used to mint new sneakers.
A non-fungible token, or NFT, is a blockchain token that represents ownership of unique digital or physical items, including digital artwork, video game items, or membership in exclusive groups like the global sensation Bored Ape Yacht Club
Currently the 10th largest blockchain by market capitalization, Solana is a popular rival to the much larger Ethereum network due to its high speed and low cost. The two blockchains are even closer rivals now that Ethereum has completed its long-anticipated merge to a proof-of-stake consensus algorithm earlier this year.9